October 2004
| People love to have
their portrait taken! Well, don't they?
When I take a portrait photo, the men and women and kids
I'm shooting have a good time, but what's really important is how
satisfied they are when they see the prints. Maybe it's even
better when they give a print to a family member or a close
friend.
Broad categories of photographs,
including portrait photographs I
provide to my clients -- Portrait Packages info is below. Go
here for information on Business Photography.
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Executive Portraits
Individual Executives
Executive Groups
Appointment Announcements
Speech & Presentation Announcements
Executive - Staff Interaction
Supplier - Customer Groups
More ...
Management & Staff Portraits
Divisional, regional, branch managers
Operations and sales staff
Portraits for directors and listings
Promotion advertisement photos
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Personal Portraiture
Individuals
Families
Children
Couples
Weddings
Anniversaries
Special Occasions
More ... |
Business Photography
New Products
Corporate Announcements
Magazine Covers
Case Studies
Corporate Brochures
Web Site Illustration
Architecture
Calendars
Advertising
Corporate Events
News Conferences, Releases
More ... |
We operate primarily in the Toronto, Canada area, but can shoot
anywhere in the world. See some pictures and learn details about experience, techniques and technology
by clicking here.
PORTRAIT PACKAGES
NEW IN OCTOBER 2004: an renewed emphasis on photographs of
individuals, for their own enjoyment and as gifts.
Portrait Packages for business and personal portraits make it easy to get an idea of scope and costs, but
assignments outside the parameters of the packages are often the best
way to solve a photographic problem in business, or satisfy
a particular desire in personal photographs. Ask about customizing
the assignment. Remember that our decades of senior public relations
management experience means executive portraits will meet corporate
communications requirements. And personal portraits will become cherished
heirlooms.
Copyright, negative ownership, reprints from the negatives, electronic
rights permissions, reproduction rights for third party publication and other legal rights are
designed to meet the
requirements of my clients, with me retaining rights to use the images for
promotion.
Definitions of formal, semi-formal, informal and other terms are at the
bottom of the page. Jump to definitions here.
Mixed B&W and color
available, too. Taxes are extra. Additional prints available. Prices are
for the Greater Toronto Area.
And remember, every package can be customized, or we can design
an assignment from scratch.
Pictures below are thumbnails -- click on
them to see bigger versions.
| EXECUTIVE AND BUSINESS PORTRAITURE |
| All executive portraiture packages include one 5x7 print for the
personal use of each person photographed. |
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INDIVIDUAL EXECUTIVES
The Wall Display Package -- A package that includes an 11x14 formal portrait
for displaying in a boardroom or reception area. Some semi-formal pictures
will be taken, resulting in a selection for formal and semi-formal
5x7 prints of the executive for annual reports, corporate brochures, web sites, and other uses.
$750-1000.
Click on the photo to see these shots of James Jerome, at the time a Federal Court judge, posing
by his Speaker's Chair in the Canadian House of Commons, for the cover of
a book he wrote.
The Editorial / Marketing Package -- A selection of formal and informal
photographs of an individual executive for editorial use in annual
reports, news releases, corporate brochures, industry publications,
product literature, speech and white paper reproductions, book covers, and more.
$500-750.
Intentionally
very serious, this simple portrait accompanied a major op-ed piece in The
Globe & Mail.
The Straight-Forward Portrait -- Taken in the executive's office or a
nearby meeting room, this is a relaxed yet dignified portrait suitable for
reproduction in appointment announcements, employee newsletters and
internal intranets, web sites, and brochures. It's a head and shoulders
shot with a plain
background, and is the ideal choice when
you need only a few prints, perhaps for use in mailers promoting an
executive's speech or presentation at an industry conference. There's a
range of expressions, so the same portrait sitting yields prints for
various uses. The basic package is six 5x7 prints; three each from two
negatives. With
pre-planning and set-up, the simple portrait can take less than 15 minutes
of an executive's time. $400 plus taxes.
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EXECUTIVE GROUPS -- Depth of Management
The strength of many organizations is the depth of its senior
management, yet surprisingly many fail to use corporate communications and
PR strategies and techniques to take advantage of this quality. These packages are designed to be part of an overall
Strategic Management Depth Program.
The Leadership Team Members Package -- A formal or semi-formal group
portrait of the leadership team, and individual photographs, formal and
semi-formal, of the most senior half dozen executives. Additional members are
welcome, with fee allowance for extra time. This package includes a
wall-quality 11x14 print of the group, and 5x7 inch prints for editorial
and marketing use of the group and the individual executives. $750 - 1000.
The Leadership Team Group Portrait -- A group portrait of the senior
leadership team, normally with up to about ten members. Depending on the
corporate culture, this may be in a boardroom or other formal location, or
outdoors, inside a plant, in an operations or control center, or other
more informal location. The package includes an 11 x 14 print for framing,
and a number of 5x7 prints from each of two frames. There are no
individual portraits. $500-750.
It's tough to get a group shot that magazine
editors think is worth publishing. It helps that I used to be an editor
myself. This one worked.
The Leadership Team Editorial / Marketing Package -- An informal
group photograph of the leadership team, and individual semi-formal and
informal portraits of the team members. Shot in photojournalistic style,
these pictures meet the editorial requirements of daily newspapers,
business papers and trade and industry publications. Executives with
operational or production responsibilities would likely be photographed in
a plant or operations center. Customers, suppliers and employees may be
included in the shots. This is the most extensive executive portrait package offered, and it
is expected to be customized. $1000-1500.
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| PERSONAL AND FAMILY PORTRAITURE |
| These are often taken outside the studio, in the subject's home, in
a yard or a park, or another location that suits the personality and
interests of the person who chooses to be photographed. |
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Picture The Whole Family -- A formal or semi-formal group portrait
of the entire family, perhaps with pets, yielding an 11x14 print suitable for
framing, plus half a dozen 5x7 prints for office, friends and family, and
eight wallet sized prints. You choose from between 8 and 14 proofs, and
the 5x7 and wallet sized pictures can be from one or two different
negatives.
Some Plus All The Family -- A formal or semi-formal group
portrait of the entire family, and then a separate portrait of the
parents, and a portrait of just the children. The package includes an 8 x
10 print of everyone, two 8 x 10 prints of the parents and two more of
the kids, and your choice of half a dozen 5x 7 prints, all of one frame or from up to five different
shots. And there's 12
wallet sized prints; four each of the whole group, the parents group, and
the children group.
I
photographed these little guys for their mom, who knew they'd grow,
and wanted to remember them as small fellows.
Just The Children -- An environmental or personality portrait of
one child or more children in a group, in a location of your choice at home or
outdoors that reflects the personalities of the children. Not the
"school picture" type of portrait, but one that relates directly
to the child or children photographed. If there is more than one child,
individual portraits of each child can be added to the package for $65 per
child. The basic package includes your choice of an 11 x 14 print suitable
for framing for the wall or two 8 x 10 prints for desk frames; four 5 x 7
prints, and eight wallet sized prints. For each additional child
photographed individually, there's one 8 x 10 print, two 5x 7 prints, and
four wallet-sized pictures, all from one negative. $500
The Vanity Fair Portrait -- This is a bit of a production and
involves lots of planning and discussion. And fun!
Imagine a portrait with
the mood and feel of one of the top quality portraits published in Vanity
Fair or another exceptional magazine. The subject becomes, for several
hours at least, the "model" and is transformed.
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You'll decide on
a mood for the shot -- sultry, fresh, dynamic or dramatic, serious or
sensual; it's up to you. The location can be your home, your office, my
studio, or
anywhere else you choose. We can shoot indoors and out. You'll probably
pick a variety of clothes to wear, and women may even choose to restyle
their hair during the course of the session. The VF Portrait package will
let you choose your prints from at least 50 frames, just
like art directors do. You'll receive two 11 x 14 prints from different
frames, two 8 x 10 prints of your choice, plus half a
dozen 5x 7 prints. Additional expenses
including location rental, props, styling, etc. are the responsibility of
the client.
This
was a casual portrait from a sitting for a picture our client gave to her
husband for Christmas.
The Casual Adult Portrait -- An easy-to-plan, easy-to-pose,
relaxed, simple portrait with professional lighting and professional level
cameras and lenses, in the comfort and privacy of your own home. Very
little fuss and very little muss, of one or two people. You'll make your
choice from eight to fifteen, or more, proofs, and receive two 8 x 10
prints and four 5 x 7 prints, from your
choice of all the shots. $400 -500.
The Casual Child Portrait -- An easy-to-plan, easy-to-pose,
relaxed, simple portrait with professional lighting and professional level
cameras and lenses, designed to be child-friendly. Very little fuss and
very little muss, of one or two kids You'll make your choice from eight to
fifteen, or more, proofs, and receive two 8 x 10 prints and four 5 x 7 prints,
of your choice.
Genuine Editorial Portraits -- If your career means that you are
in the public eye and magazines and newspapers demand photographs of you,
why not supply them with photos you like, rather than taking a chance
their staff photographer will capture an image you think does
justice to your appearance and your career.
I shoot portraits of performers and authors that meet the editorial
requirements of leading publications, meet the marketing requirements of
your career, and still make your family7 delighted to see your photo in
the paper.
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Definitions, terms, technical information
Formal portraits: Business clothing, usually darks suits for the
men, comparable suits and dresses for women, groups posed in an orderly
way, little interaction between subjects, carefully and evenly lit. For
individuals and groups either plain backgrounds or an executive office or
boardroom. These are the kinds of photographs that have a feeling of
solidness and strength about them. They say "we are serious about
what we do."
Semi-formal portraits: similar in purpose to formal portraits,
they retail dignity and structure, but jackets may be taken off, groups
are mort loosely posed, some people may be standing while others are
seated, but there's a clear sense that the group or individual is fully
aware the photograph is being taken.
The corporate culture and the place where the photograph is most likely
to be published generally dictates the degree of formality.
Informal portraits may also be carefully structured, but if so will
often be outside an executive's office, and may involve production
operations, manufacturing plants, or geographic locations. The
"talking hands" portrait often used to accompany stories about
an executives insights and vision counts as "informal."
Portraits taken during the course of meetings and presentations held for
other purposes usually fall into the informal category. Lighting may be
carefully planned, or the ambient light may be all that is used. Some
informal portraits are designed to show a particular aspect of the
personality or experience of the subject.
Environmental portraits overlap semi-formal and informal, and
are taken in a location that adds to the content of the photograph. A
group portrait of the members of a board assembled on the production floor
of a factory is both semi-formal and environmental.
A singer's picture when photographed in a park or a recording studio is
environmental; posed in a photo studio with a backdrop, it's no longer
environmental.
Picture sizes are nominal. The shape of a negative, the choices
possible from a digital file, and the
cropping of a photograph all can affect the final size of a print. For the
majority of the prints in these packages, cropping will yield borderless
prints on sheet sizes indicated. Some photos shot on 35mm film may yield
full-frame 8 x 12 prints. Custom cropping and print sizes are available
for additional charges. Digital print sizes may differ. Let's talk about
the sizes you want.
Reproduction rights: Often a contentious issue, my general
policy is to yield all reproduction rights, retaining only the right to
reproduce photographs for promotion and contest purposes. Under these
conditions, clients are welcome to the negatives or receive a CD with
copies of their favorite digital frames.. The law regarding
scanning of prints is confused and contentious; my policy is that business
photographs can be freely scanned. I do ask that whenever photographs are
provided to the media, or are used in a high-quality publication, I
receive a photographic credit line.
For personal portraits, clients can request addition prints from me at
the time of printing, or they can use the negatives to order other prints
later. Clients are welcome to scan images to send via e-mail or to post on
personal web sites.
My approach is different from many photographers, who have valid
reasons for retaining copyright, and should not be considered an industry
standard practice.
Film formats: I shoot most of my portraits on a high quality
Nikon digital camera, but, when technical or artistic requirements demand
it, I also shoot pictures using 35mm film and 120 medium
format film, in color and black and white. Photos shot originally in
digital format, or on color
negative film, can be printed in black and white. There are many considerations taken into account in determining
what camera, what film and what film size is used for any particular
shot. I reserve the right to make the film and camera decisions
based on my decades of professional experience.
Film brands: For those who care, I normally shoot with Kodak films, and occasionally
with Fuji Films
Proofs: Depending on circumstances, proofs may be small
individual prints, contact sheets showing multiple images on one 8 x 10
or larger sheet, on-screen images, pictures you can see privately on a web
page for which only you have the access code. The kind of proof may affect the package price slightly.
Scans: Clients are welcome to use the prints or negatives to
have scans made, of make their own prints from the digital files. I'm prepared, under some circumstances, to make
medium-quality scans of proof prints or final prints, for business clients
to use for news release and web site purposes and personal portraiture
clients to use for e-mails and web postings. High quality scans for
reproduction in corporate literature is best left to specialized
production companies.
Shooting time: Depends on the circumstances, but for many
assignments, there is the set up of several lights, reflectors and other
equipment, and pre-shooting tests and metering that can take up to
half an hour or more. For much of this there is no need for the subject to
be present. Some packages will require a full day or more on location,
although all executives are not required for the full period.
Other questions: Please ask. I'm at 416 - 879 - 5771
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